How much do food and drink tours in Martina Franca cost?

Prices vary by format and duration. Shorter tastings, such as olive oil or wine sessions, sit at the more accessible end, while longer guided experiences with e-bikes, meals or multi-day itineraries are premium. Because the site shows live prices in your chosen currency, check each listing for the current rate before booking.

Which food and drink tours in Martina Franca offer free cancellation?

Every experience listed on this page includes free cancellation, so you can reserve a wine tasting, olive oil mill visit or trulli e-bike tour and adjust plans if needed. Confirm the specific cancellation window shown on each activity page, as the cut-off time can differ between shorter tastings and longer guided itineraries.

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History & culture · Martina Franca

Martina Franca History & Culture Food Tours

Average rating4.9Median price$80

Top experiences in Martina Franca

18 experiencesranked by rating and review volume

About Martina Franca

Martina Franca's whitewashed Baroque old town sits at the heart of the Itria Valley, where olive groves, vineyards and trulli country shape centuries of Puglian food and wine tradition. Taste that history directly at the Unique Sensory Experience at an Olive Oil Mill in Martina Franca: Taste Local Flavors, or ride into the countryside with the Alberobello: E-Bike Tour through Trulli, with Focaccia and Wine Tasting.

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Frequently asked questions

Martina Franca's Baroque centre and its position in the Itria Valley tie food and drink directly to local heritage. Experiences here take you into working olive oil mills, family-run wineries and trulli countryside, so you taste traditions that have shaped this part of Apulia for generations rather than sampling them in a generic tasting room.